Podcasts
Tod is one of podcasting's pioneers and was
among the Internet's earliest adopters of the technology. Indeed, his background in
interactive radio predates the podcasting phenomenon -- five years
ago, he hosted todradio.com, a national
interactive live radio show on CBC Radio One,
which explored the link between technology, radio, and society.
He is the editor of CanadaPodcasts.ca, which feeds the global Canada node of the indiepodder.org podcast directory and many popular podcasting programs used by hundreds of thousands of people around the world.
foursevens podcast productions
Tod is the President of foursevens social media productions -- a specialty production house producing podcasts for such clients as Intel, Sequentia Communications, HarperCollins, and more. We c an provide a fully produced podcast series for your firm, including hosting, production, and distribution. For more information, contact Tod.
tod's own Podcast
todbits.tv
Every week, Tod reviews technology news, interviews important people in the Canadian technology scene, and much more. It is first broadcast live at 7pm Pacific every Friday night, exclusively on blogtv.ca.
Canadapodcasts.ca
Tod was the founding editor of CanadaPodcasts.ca -- the country's leading and most comprehensive podcast directory. Updated daily, it's where thousands of Canadians go to find new Canadian podcasts and video podcasts.
international podcast consulting
- Canada: Tod was responsible for developing and driving CBC Radio's podcasting launch.
- Australia: Tod worked with ABC Radio in the development of its podcast launch strategy in 2004.
- USA: Co-presented a podcast production workshop for public radio producers in Chicago
selected articles
"Tod Maffin begins his show with snappy theme music, a tease to his lead story and then a break. It's slick, it's stylish and it's good radio that has attracted him a legion of dedicated fans.... Maffin is perhaps Canada's best-known podcaster." Toronto Star, April 27, 2006
Keynote Presentations and Seminars
The Vertical Listening Revolution How Podcasts and Tags Will Change Public Radio Forever
Tod speaks to senior programmers at Australian public radio.
Blink and you might miss it. That guy apparently talking to his laptop computer at the coffee shop. Those teens in the basement monkeying with microphones. They are pioneers of a new form of radio that will forever change our industry. They are podcasters: citizen broadcasters who arm themselves with rudimentary recording tools, free software, and a speedy Internet connection. And, like the bloggers before them, they are changing the nature of the medium. Podcasters may indeed revitalize the art of radio itself. And they’re hitting it in all four of radio’s vanguards: Sound design, talent, revenue, and distribution.
Podcasting 101: Using Digital Audio to Promote Your Business
If every art form has its moment of revolution, podcasting could very well provide radio with its. This new technology puts broadcasting in the hands of anyone, and it's quickly becoming a tool for business. Imagine reaching a very targeted audience with your own customized radio show! This interactive seminar will show you the basics of getting on "the air" -- from content to the technical bits, including how to mix audio, promotion tips, best microphones, and more.
Reaction from audience members at podcasting speech
What is Podcasting?
"Podcasting" is a web-based broadcast medium. Audio files (most commonly in MP3 format) are made available online in a way that allows software to automatically detect the availability of new files (generally via RSS), and download the files for listening at the user's convenience.
The word "podcasting" is a portmanteau of the words iPod and broadcasting. A podcast is like an audio magazine subscription: a subscriber receives regular audio programs delivered via the internet, and can listen to them at their leisure.
Podcasts differ from traditional internet audio in two important ways. In the past, listeners have had to either tune in to web radio on a schedule, or they have had to search for and download individual files from webpages. Podcasts are much easier to get. They can be listened to at any time because a copy is on the listener's computer or portable music player (hence the "pod" in "podcasting"), and they are automatically delivered to subscribers, so no active downloading is required.
Podcasting is functionally similar to the use of timeshift-capable digital video recorders (DVRs), such as TiVo, which let users record and store television programs for later viewing.